http://www.muniwireless.com/2010/02/10/survey-shows-most-people-willing-to-view-ads-for-free-wifi/?utm_source=rss&utm_medium=rss&utm_campaign=survey-shows-most-people-willing-to-view-ads-for-free-wifi Citywide WiFi, smart grid, enterprise wireless, public safety, mobile apps Sun, 12 Feb 2012 01:38:22 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.muniwireless.com/2010/02/10/survey-shows-most-people-willing-to-view-ads-for-free-wifi/#comment-40520 Restaurants cut costs while increasing profits and foot traffic « Centrix Networks' Blog Thu, 18 Feb 2010 06:25:55 +0000 http://www.muniwireless.com/?p=12489#comment-40520 [...] Look at some of the industry leaders – Starbucks, McDonald’s, Wendy’s and Chick-Fil-A and Some Subway franchises offer Wi-Fi. Studies show that people are willing to pay for ads and give their email addresses http://www.muniwireless.com/2010/02/10/survey-shows-most-people-willing-to-view-ads-for-free-wifi/ [...] [...] Look at some of the industry leaders – Starbucks, McDonald’s, Wendy’s and Chick-Fil-A and Some Subway franchises offer Wi-Fi. Studies show that people are willing to pay for ads and give their email addresses http://www.muniwireless.com/2010/02/10/survey-shows-most-people-willing-to-view-ads-for-free-wifi/ [...]

]]> http://www.muniwireless.com/2010/02/10/survey-shows-most-people-willing-to-view-ads-for-free-wifi/#comment-40508 Chris Kempton Fri, 12 Feb 2010 16:14:09 +0000 http://www.muniwireless.com/?p=12489#comment-40508 After researching the validity, In-stat has done research in this area and seems to support it. I read another article that used Devicescape findings. The question that I am trying to answer in my mind is: Is a sample of 8,000 participants enough to make a consideration of the study? I want to say yes, but the question then comes into play what region and conditions is the sample being conducted? Another challenge is to compare the numbers with Europe to see what kind of growth there is in U.S. since Europe tends to show to be the heaviest users of WIFI. I commend Esme Vos for a more complete article which brings a stronger validity and more enthusiasm to look deeper. Chris After researching the validity, In-stat has done research in this area and seems to support it. I read another article that used Devicescape findings. The question that I am trying to answer in my mind is: Is a sample of 8,000 participants enough to make a consideration of the study? I want to say yes, but the question then comes into play what region and conditions is the sample being conducted?
Another challenge is to compare the numbers with Europe to see what kind of growth there is in U.S. since Europe tends to show to be the heaviest users of WIFI.
I commend Esme Vos for a more complete article which brings a stronger validity and more
enthusiasm to look deeper.
Chris

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