MuniWireless

Free Wi-Fi has become an advertising tool

November 10, 2009 at 5:33 AM by Esme Vos

I recently posted an article about Toyota’s free Wi-Fi hotzones, which they set up to promote the Prius and green tech (the Wi-Fi access points use Meraki’s solar-powered nodes). The most recent is Microsoft’s Bing search engine teaming up with JiWire to offer free Wi-Fi. The airlines have been teaming up with companies sponsoring free Wi-Fi in exchange for advertising:

• Google sponsoring free Wi-Fi on Virgin America
• Toyota Lexus and American Airlnes
• Yahoo providing free Wi-Fi in Times Square

Related posts:

1. Free Wi-Fi in Times Square, thanks to Yahoo
2. JiWire, Boingo deliver ads wirelessly at airports
3. JiWire ad network offers free Wi-Fi to i-users

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Tags: broadband, wifi

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